Huggy Wuggy is a most popular kid's toy made by Playtime Co. and a character in the Poppy Playtime game. Right in the first chapter of the game, Huggy Wuggy plays the role of the main antagonist. Huggy Wuggy is a tall, slender creature covered in thick bright blue fur, with giant arms and feet several feet in length. As a mascot, Huggy Wuggy is shown as a warm and welcoming toy, that gives everyone a hug. He made a guest appearance in other games such as Friday Night Funkin'. A fanart Poppy Playtime custom progress bar for YouTube with Huggy Wuggy.